|Contents for SMQ issue 10:02|
|Factors That Influence African-American Gen-Xers to Purchase Nikes
Robert Lyons, Jr., E....
|Black Consumers' Spending and Historically Black College Sport Events: The Marketing Implications
Ketra L. Armstrong...
|A Further Exploration of the Involvement Profiles in Selected Recreational Sport Activities: Results From a Study in Korea
|Pitching Women's Tennis to Corporate Sponsors: A Case Study of Pilot Pen Tennis
Allen L. Sack...
|The Impact of Persuasive Information on Changes in Attitude and Behavioral Intentions Toward Risky Sports for Arousal-Seeking Versus Arousal-Avoidance Individuals