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| Contents for SMQ issue 3:02 |
| Article Title |
| SMQ Research Highlights 3-2 Tracy L. Schoenadel... |
| The Women's Audience in Professional Indoor Soccer Susan Hofacre, Ph.D.... |
| Communicating with Women in the 1990s: The Role of Sport Marketing William A. Sutton, Ed.D.... |
| SMQ PROfile 3-2 SMQ Editor... |
| Marketing Intercollegiate Women's Basketball Debbie Antonelli... |
| An Analysis of Prize Money and Domestic Television Coverage in Men's and Women's Professional Tennis Rosemary Wagner... |
| A Case Study of How One Company Uses Sports Sponsorship to Reach a Female Audience Allen S. Furst... |
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