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Click on the article title to purchase an electronic copy of the individual article.


Contents for SMQ issue 7:01


Article Title
Book Review 7-1
...
Emerging Theory in Team Sport Sales: Selling Tickets in a More Competitive Arena
Rick Burton...
Journal Update: January-March, 1997
Dan Covell...
Sport Management and Marketing via the World Wide Web
Lisa Delpy, Ph.D....
Sport/Exercise Identity Theory and Participation Marketing: Theory Formation and Theoretical Justification
Christine M. Brooks...
SMQ PROfile 7-1
SMQ Editor...
The U.S. Influence on German Sports Leagues
MIchael Dinkel...
Recognition of Athlete-Endorsed Sports Products
David K. Stotlar, Ed.D....

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